We have designed the new brand identity, developed a new website, and tuned the brand’s voice so that Kaffe Bueno can continue their journey towards a better world. Cup by cup.

Interview with Ellie King, co-founder of EqualIT, a mission-driven recruitment company based in the UK. EqualIT is challenging a traditional industry to adopt a broader perspective on recruitment.

EqualIT is a mission-driven recruitment company based in the UK. Founded by Ellie King and Jonathon Down, EqualIT is challenging a traditional industry to adopt a broader perspective on recruitment.

At Barbro we think the ideal is the big deal. But what does it mean to be a purposeful brand? We’ve had a chat with Alejandro Franco at Kaffe Bueno about building a brand based on a purpose, and about the challenges of being a challenger.

We develop brands that have a positive impact on people’s lives and on the world.

In our recent rebranding project for pioneering bioscience company Lignopure, this collaborative approach proved essential.